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Rhetoric And Demagoguery

By SIU Press

In a culture of profit-driven media, demagoguery is a savvy short-term rhetorical strategy. Once it becomes the norm, individuals are more likely to employ it and, in that way, increase its power by making it seem the only way of disagreeing with or about others. When that happens, arguments about policy are replaced by arguments about identity – and criticism is met with accusations that the critic has the wrong identity (weak, treacherous, membership in an out-group) or the wrong feelings (uncaring, heartless).


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Patricia Roberts-Miller proposes a definition of demagoguery based on her study of groups and cultures that have talked themselves into disastrously bad decisions. She argues for seeing demagoguery as a way for people to participate in public discourse, and not necessarily as populist or heavily emotional. Demagoguery, she contends, depoliticizes political argument by making all issues into questions of identity. She broaches complicated questions about its effectiveness at persuasion, proposes a new set of criteria, and shows how demagoguery plays out in regard to individuals not conventionally seen as demagogues.

See also: Roberts-Miller’s Characteristics of Demagoguery.

And: Democracy Is Worth A Good Argument.


Comments welcome.

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Posted on January 25, 2019