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Calculating The Future Of Sports Through Analytics

Now more than ever, information and data are driving the sports industry - the 5th-largest economic sector in America, generating nearly $500 billion a year.

Scouts and agents rely on sport analytics to identify unusual talent and athletic capabilities. Performance data helps professional athletes monitor fitness and predict likelihood of injury. Sport marketing executives value data analytics to improve the fan experience.

In that spirit, the featured theme of the inaugural Andrew T. Berlin Sports Analytics Symposium will be "Calculating the Future of Sports Through Analytics," at the Westin Michigan Avenue Chicago on April 3rd.

Berlin is a partner investor of the Chicago Cubs, chairman and owner of its minor league Cubs affiliate, the South Bend Cubs, and chairman and CEO of Berlin Packaging.

What: Andrew T. Berlin Sport Analytics Symposium "Calculating the Future of Sports Through Analytics"

Who: Leading industry innovators, sports analytics professionals, and guests

When: April 3, 2019, 6 p.m. - 9 p.m. (6 p.m. - networking and pre-event reception hour)

Where: The Westin - Great Lakes Ballroom, 909 North Michigan Avenue.

RSVP: - (free to media)

Media Contact: Michele Barrett, (315.443.6172).

The Berlin Sport Analytics Symposium will feature leading industry innovators and Syracuse University faculty members to take a closer look at the critical issues in sport analytics.

Chicago Cubs senior vice president of player development and amateur scouting, Jason McLeod, will give the keynote address.

McLeod began his front office career with the San Diego Padres and served as scouting director for the Boston Red Sox.

During the event, the Department of Sport Management will present the inaugural "Pioneer in Sport Analytics Award" honoring Theo Epstein, president of baseball operations for the Chicago Cubs.

The panel will be moderated by Michael D. Veley, founding director and chair of Falk College's Department of Sport Management at Syracuse University, and the Rhonda S. Falk Endowed Professor of Sport Management, with remarks from Dr. Rodney Paul, sport analytics program designer, director, professor, Syracuse University.

Panelists include:

* Dafna Aaronson, founder, Be Sports Minded

* Sean Ahmed, analyst, research and development, baseball operations, Chicago Cubs

* Kevin Brilliant, business strategy and analytics senior manager, Chicago Bulls

* Dr. Shane Sanders, sport analytics associate professor, Syracuse University

* Dr. Robby Sikka, professor, associate director, data analytics for sports medicine, Mayo Clinic

* Hart Zwingelberg, manager, business intelligence, Chicago Fire Soccer Club

Berlin Scholars will participate in a senior thesis poster presentation during the pre-event reception, which begins at 6 p.m. The featured student presenters are Syracuse University sport analytics seniors Cody Barbuto, Charles "CB" Garrett IV, Justin Perline, and Evan Weiss. For more information on the Symposium, visit Berlin Symposium.


Comments welcome.

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